[Brief Introduction of Seminar]

1. Artemisi gmelinii has been shown to enhance immune function by activating natural killer (NK) cells and macrophages. This immune-enhancing effect has been demonstrated through both in vitro cell-based assays and various in vivo animal studies. Furthermore, Artemisi gmelinii has been fully developed as a functional food ingredient, with established raw material standardization, production processes, and safety.

2. To evaluate the potential of the human-derived microorganism Bifidobacterium longum (B. longum) as an individually approved functional ingredient, its immune-enhancing activity was assessed using both cell-based models (splenic NK cells and RAW 264.7 macrophages) and immunosuppressed animal models (CP-induced and FS-induced immunosuppression models). B. longum effectively enhanced NK cell and macrophage activity in the cell-based assays. Furthermore, in the immunosuppressed animal models, it improved immune-related indicators and modulated the composition of the gut microbiota. 

[Brief Introduction of Speaker]​

Dr. Soyoung Lee specialized in exploring the functionality and safety of microorganisms derived from food and the human microbiome. In particular, her work centers on the probiotic effects of enhancing immune function, improving respiratory health, and reducing body fat. Over the past five years, Dr. Lee has published 28 SCI papers in the field of functional research, registered 32 patents, and achieved seven successful technology transfers related to probiotics. She has also led more than ten national R&D projects related to the development of functional ingredients.​

[Brief Introduction of Seminar]

Mobile live commerce is rapidly growing as a key new commerce format, with double-digit annual growth. CJ OnStyle leads this market by curating discovery-based video content tailored to customer tastes. Our success is driven by three core strategies: impactful sellers, engaging content, and competitive deals.

[Brief Introduction of Speaker]​

​Drawing on extensive experience across various retail sectors, I lead the E-Commerce Division at CJ OnStyle. Through content-driven video commerce, we expand customer fandom and support brands in solving their branding challenges, thereby strengthening our market competitiveness.​

[Brief Introduction of Seminar]

Coupang's Health Functional Food Market: Trends by Function and Ingredients, and Consumer Behavior

[Brief Introduction of Speaker]​

​Team Leader, Health Functional Food Division, Coupang

Certified Management Consultant

[Brief Introduction of Seminar]

‘Health’ has become a key global keyword, including in Korea, with growing and sustained interest across the world. In Korea as well, despite the economic downturn, the health functional food market—directly linked to health-conscious consumption—continues to show steady growth.

In this seminar, NIQ Korea will present insights based on retail data collected from both online and offline distribution channels. We will explore current consumer trends in health functional foods and discuss how the broader 'Health' trend is expanding across the FMCG (Fast-Moving Consumer Goods) sector. 

[Brief Introduction of Speaker]​

Team Leader, FMCG Customer Success Industry&Insight - NIQ KOREA​

[Brief Introduction of Seminar]

* Trends in the Domestic Online Shopping Market and Key Online Shopping Industry Developments

* Analysis of Domestic Online Food Market Trends and Comparison with Global Online Food Market Dynamics

* Future Outlook for the Online Shopping Industry 

[Brief Introduction of Speaker]​

Human Ecology Research Institute Seoul National University​

1. In this session the importance of having CEPs for global registrations will be discussed. More and more, countries around the globe are fully or partly recognizing the CEP, which significantly increases the usefulness of the CEP for use also outside of the EU.

​2. In this session focus will be on the different requirements around the globe for the regulatory API information. The comparison will include the major markets around the world.

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[Brief Introduction of Speaker]​

Marieke van Dalen studied chemical technology.